# Advertising Statistics and Data Analysis

1. Advertising statistics

Advertising statistics are statistics on advertising according to advertising plans and advertisements, which can be filtered by advertising plans, equipment, advertisements, and dates. And the data is displayed in graphs and tables.

If you select a single day for the date, there will be a comparison with the data of the previous day.

<figure><img src="/files/o0JYJHIVhg8hXkwvJjhZ" alt=""><figcaption></figcaption></figure>

2. Data analysis

Data analysis is a detailed analysis of advertising, which is convenient for advertisers to target and optimize their ad placement.

<figure><img src="/files/utdJ6D0M1AKijOiRt9Yn" alt=""><figcaption></figcaption></figure>


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